Month

April 2015
Branding has become a major passion of mine. I look at companies in different ways now. When Apple launched their new watch (and other things), I saw more than fancy products. I saw branding realized – the messaging, the visual philosophy, the format of the presentation and how different media all combined to reinforce the...
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The immediate disclaimer on this post is that I don’t own these watches. I admire them. I would like them. And one day, I might. But for now, I’m content in appreciating their design, status and allure. Here’s my belief on watches: A gentleman should own a classic timepiece. And he should invest in a...
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