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Category: Marketing

Becoming StoryBrand Certified
September 12, 2025
Marketing
This year I became a StoryBrand Certified Coach to help sharpen my work as a Fractional CMO, brand strategist, and messaging architect. At its core, StoryBrand is about...
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Is a Fractional CMO Worth It?
June 4, 2025
Marketing
What Is A Fractional CMO And What Do They Do? Fractional CMOs are senior marketing leaders who offer their C-suite marketing executive expertise to companies on a part-time,...
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Brand Love: Kentucky Fried Chicken
November 28, 2023
Brand Strategy, Marketing
There is a company out there that pushes the boundaries of conventional marketing and branding. In fact, they demolish any such boundaries. They launch creative, humorous, and...
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